The plain-English guide to AI agents in a real estate practice: the five jobs they do well, how to start, and where they get agents in trouble.
Practical guides from Karl Chu, a California broker with 33 years in production, on building AI agents that handle the work your license does not require.
The plain-English guide to AI agents in a real estate practice: the five jobs they do well, how to start, and where they get agents in trouble.
The five-part system that follows up on every lead whether or not your calendar is full, and hands the warm ones straight back to you.
How an instant first reply wins the appointment, what a good auto-reply says, and the line it must never cross.
How AI-written listings and ad targeting can violate the Fair Housing Act, what HUD actually said, and a checklist that keeps automation legal.